The client had a tough ask: Create a brochure to help shoppers in the market for new sinks. And more importantly, introduce the 6 S's of selection before getting one - Size, Shape, Structure, Substance, Strength and Sound. An ask like this usually ended up a convoluted mess in the design sense. So, we were determined to avoid that, making sure each spread was as clean and clear as possible. We utilized colors and iconography to organize the information and a grid pattern for easy reading.
Team: Tony, Jeremy and Nolan
Shop: Zeno
Illustrator: Nolan
Client: Elkay
Powerful, heartstring-pulling, "we’re in this together" environmental print ads
Team: Zulema, (Writer????) and Nolan
Shop: Dentsu McGarryBowen
Client: Chevron
Lunar New Year is big in China, as well as giving gifts to loved ones whom they been apart from during the year. Marlboro made sure they were a huge part of it and asked us to come up with a promotion to make Marlboro top of mind as people were traveling through airports heading to their home provinces.
Team: Susan and Nolan
Shop: UWG
Illustrator: Nolan
The client asked us to come up with a way to help the product stand out from a sea of packs as well as make it ownable. We went back to the pack to get our inspiration and pulled the leather texture and went with white to make it pop.
Team: Emilio, Matt and Nolan
Shop: UWG